The blogging Facebook groups are full of complaints from frustrated content creators. Not only is the platform failing to deliver the same sort of numbers it used to, but many have even been caught up in a spam filter – completely obliterating their profiles performance.
Pinterest Virtual Assistants across the blogging world are asking ‘how can this be fixed?” And the answer, although not easy, has actually been clearly defined by Pinterest themselves.
The platform now demands fresh content above all. And only by feeding the beast with what it wants will your pins gain maximum exposure.
But what does fresh content actually mean? And how can it be sustainably delivered?
If you’re struggling with getting traffic from Pinterest, here are some tips that may help:
- Optimize your profile: Make sure your profile is complete, with a clear profile picture, bio, and link to your website. Use keywords related to your niche in your profile description to make it easier for people to find you.
- Create high-quality, visually appealing pins: Pinterest is all about visuals, so make sure your pins are high-quality and eye-catching. Use high-resolution images, clear fonts, and a consistent brand style to make your pins stand out.
- Use relevant keywords: Use relevant keywords in your pin descriptions, titles, and boards to help your pins appear in search results. Use keyword tools to find the most popular and relevant keywords for your niche.
- Pin consistently: Pinning regularly can help you gain more visibility on Pinterest. Aim to pin at least once a day, and consider using a scheduling tool to help you stay on track.
- Join group boards: Joining group boards can help you get your pins in front of a larger audience. Look for group boards related to your niche and request to join them.
- Engage with your audience: Engage with your followers and other Pinterest users by commenting on and liking their pins. This can help you build relationships and increase your visibility on the platform.
- Monitor your analytics: Use Pinterest analytics to monitor which of your pins are performing well, and adjust your strategy accordingly. Experiment with different pin formats, keywords, and posting times to see what works best for your audience.
Remember that building traffic from Pinterest takes time and effort. Be patient, consistent, and keep experimenting to find what works best for you and your audience.